ELLE sponsor tent for the Independent Spirit Awards
For the Independent Sperit Awards, ELLE asked us to create a 'beach chic' look for their backstage VIP lounge. Their direction of incorporating their brand elements of independent style,the high and the low with fun and relaxation, we chose to use natural materials such as wooden slats, seashells, sand, sea grass and linen.
We incorporated numerous textures and neutral colors accented by a vibrant green which gave the tent the look of an outdoor veranda by the beach.
Sponsors including Garnier, Maybelline, Acura and Lacoste were featured in the space using unique and creative installations of their product.
The tent front was replaced with a truss and covered in a facade to achieve a more permanent look.
Smaller paper lanterns were crafted together to make
giant chandeliers to accent the ceiling ...
Over 100 bottles of Great Lash ring the mirror in the
Maybelline lounge.