TOASTED CHIPS for TV GUIDE EMMY – Sponsor Lounge
“Can you figure out a way to feature “Toasted Chips” at the French inspired TV Guide EMMY party?” was the question we received from our client. “…and also emphasize the use of the ingredients, vegetables and cheeses.” We came up with the idea for Can Can Dancers whose colorful skirts were made from the fresh ingredients used in Toasted Chips…bell peppers, carrots, various cheeses and the like. So against a backdrop of a French inspired painting…using wheat for the frame and real Toasted Chips as the ingredient; we designed this interactive, living experience around the product.
